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人气课程
- 商业统计 Business Statistic
卖点:
该模块向经济学和管理学本科生介绍更高级的统计分析。课程内容包括经济学和管理学中的统计学介绍、参数和非 参数检验、方差分析、多元回归、模型选择(LASSO)、二元选择和分类、降维(PCA)等。 The module introduces more advanced statistical analyses to undergraduate students in economics and management. The course covers introduction of statistics in economics and management, parametric and non-parametric tests, ANOVA, multiple regression, model selection (LASSO), binary choice and classification, dimension reduction (PCA), etc.¥4999 - 战略管理 Strategic Management
卖点:
本课程涵盖与战略制定、评估和执行相关的核心概念、原则和实践。使用战略框架、模型和工具来制定、评估和改进战略。它还涵盖关键的现实世界商业情况并开发创造性的战略解决方案。 The course covers key components of project management including project integration, project scope management, project time and cost management, quality management, human resource considerations, communications, risk management, and procurement management.¥4999 - 项目管理 Project Management
卖点:
课程涵盖项目管理的关键组成部分,包括项目整合、项目范围管理、项目时间和成本管理、质量管理、人力资源考 虑因素、沟通、风险管理和采购管理。 The course covers key components of project management including project integration, project scope management, project time and cost management, quality management, human resource considerations, communications, risk management, and procurement management.¥4999 - 营销创新 Marketing Innovation
卖点:
课程涵盖从营销学角度对创新的全面理解 。 它包括小型创业公司和大型企业的创新商业化。 本课程将帮助学生避免在创新商业化过程中出现严重的营销错误,并在创新过程的每个阶段 最大限度地提高营销投入。 This module covers comprehensive understanding of innovations from marketing science perspective. It includes commercialization of innovations both in small entrepreneurial companies and large corporations. This course will help students avoid serious marketing mistakes in commercialization of innovations and maximize marketing input at every stage of innovation process.¥4999
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